WHAT’S INSIDE
THE dUNGEON
Located in the basement of the building, The Dungeon is the heart of the entire scene—gritty, legendary, and packed with character. The walls and ceilings are lined with bras, panties, and dollar bills left behind by patrons from all over the world. The longer you stay, the weirder—and more unforgettable—the discoveries get.
During the summer, The Dungeon is open Thursday through Saturday from noon to 7 PM, but as the Rally buzz builds, the hours stretch longer. Once Rally season hits full swing, you can join us daily from 10 AM to 2 AM.
The Red Room Gentlemen’s Club
Tucked inside the main floor of The Dungeon building, The Red Room Gentlemen’s Club offers an intimate, high-energy experience you won’t forget. With a bold atmosphere and talented entertainers, it's the perfect place to unwind, grab a drink, and enjoy the show.
We’re open Thursday through Saturday from 5 PM to 2 AM, with dancers taking the stage at 7 PM.
Rally Week Special
During the Sturgis Rally (July 31st – August 9th), the party moves outside to the Beer Garden, where entertainment runs every night from 7 PM to 2 AM under the open sky.
The Beer Gardens
Tucked behind The Dungeon, the Beer Gardens serve as a casual outdoor hangout and smoking area for both Dungeon and Red Room guests throughout the summer.
But during the buzz of the Sturgis Rally, this laid-back space transforms into a fully functional bar and entertainment zone. With drinks flowing, music pumping, and dancers lighting up the stage, it becomes one of the hottest spots to party under the open sky.
Enter through the main floor, walk through The Dungeon, or slip in from the back alley—no matter how you get here, you're walking into a good time.
Rally Week Hours:
July 31st – August 9th
Open daily from 10 AM to 2 AM
Live entertainment kicks off nightly at 7 PM
Smokin’ Joe’s Tattoo
Long-standing Rally tradition, Smokin’ Joe’s has partnered with The Dungeon Bar for years—bringing top-tier tattoo artists right to the heart of the action.
Located on the main floor of The Dungeon building during the Sturgis Rally only, this pop-up shop is your chance to get inked by some of the best in the business. Whether it’s your first tattoo or your next one, walk in and leave with a story.
Open daily during the Rally. No appointment needed—just walk in.